Thursday, 18 September 2025

What’s the impact of page speed on Lead Generation conversion?

Page speed matters more than most people realise. A slow site doesn’t just frustrate visitors — it kills conversions.

In lead generation, every second counts. Research shows that if a page takes longer than 3 seconds to load, a huge chunk of visitors bounce before even seeing your form or CTA.

That means fewer qualified leads, wasted ad spend, and lost revenue.

Here’s the impact in simple terms:

  • Faster pages = lower bounce rates

  • Lower bounce rates = more form completions

  • More completions = higher lead volume and ROI

At Fatrank, we treat page speed as a conversion lever, not just a technical metric. Optimising performance means you maximise every click, turning paid traffic and SEO into actual leads — not wasted impressions.

👉 If you want ROI-backed, commission-only lead generation where performance (including speed) is guaranteed, check out Fatrank.com.

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